Modernizing the way organizations hire enhances their ability to attract, recruit and retain top talent in a competitive environment. As job seeker’s expectations shift and many leverage technology to find their next job, employers are encouraged to consider these tips:

1. Emphasize skills over educational degrees. Organizations can take time to review which positions have a legitimate need for a four-year degree or certification and which ones need the appropriate skills. This hiring practice can help expand the talent pool, improve workplace diversity and decrease hiring time.
2. Embrace artificial intelligence (AI). Employers can leverage the power of AI to analyze resumes, assess candidate fit, personalize candidate engagement by sending tailored messages and recommended or relevant job openings, and even conduct initial interviews. Be aware, however, of the technology’s risks and dangers (e.g., bias and discrimination).
3. Leverage data-driven decision-making. Employers can harness the power of people analytics to identify trends, optimize sourcing strategies and enhance the candidate experience.
4. Incorporate gamification into skills assessment processes. Gamified assessments provide a more engaging and interactive experience for candidates, allowing hiring teams to assess candidate skills in a dynamic and real-world context that showcases the organization as forward-thinking and innovative.
5. Enhance the candidate experience with technology. Technology can help streamline communication, provide timely feedback and offer transparency throughout the hiring process, enhancing the employer brand, creating a ripple effect in the talent market.
6. Leverage the right online portals. Virtual recruiting can help employers find the applicants they’re looking for. Furthermore, online platforms—such as LinkedIn, Indeed, Handshake and more—can make it easy for applicants to apply directly.
7. Offer incentives with employee referral programs. Millennial and Generation Z candidates generally trust and value word-of-mouth referrals, whether for employment or shopping, so employers could amp up referral efforts to attract this demographic using incentives like monetary bonuses, paid time off, learning and development opportunities, or charity donations that may motivate younger workers.

While maybe not applicable to every open role, these strategies can give employers new tools to revamp their hiring processes. It comes down to building a competitive advantage to stand out to job candidates. Contact the Benefits team at Evergreen Insurance today for more workplace guidance.

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Evergreen Insurance provides these updates for information only, and does not provide legal advice.  To make decisions regarding insurance matters, please consult directly with a licensed insurance professional or firm.